People are inventing new stuff all the time. We’d give you some examples, but they’d be dated before we finished typing this sentence.

And we want to believe the latest innovation will solve our problems. But so often they cause as many problems as they solve. Or the cost of adopting the change is too high.

It’s not always about building another website, having a prettier template or acquiring another gadget.

Sometimes the key to success is listening. Or observing. Or learning to use the gadgets you have.

We will help you figure out why people don’t visit the pages you think they should. We will help you sort out your three bulk email systems, six databases and three page-caching plugins.

Nobody fixes anything anymore

Does that bother you? It bothers us. Whether that’s modular components in a car, a computer that must be replaced if a connector pin breaks, or a membership database that must be discarded because it doesn’t print diplomas, these sorts of disposable products make us angry.

And while the digital discards don’t go into landfill, the time and the effort required to create and maintain these things is scarce, and wholly wasted when they’re set aside.

If they can’t be fixed, we’ll help you move on without losing anything.

Newness doesn’t guarantee success

Imagine carpenters frustrated because they can’t cut clean edges with their chainsaws. Getting a new chainsaw won’t help.

Some times it’s not about building another website.